What does "Usage Per Deliverables" mean when booking creators or influencers in a Campaign?

"Usage Per Deliverables" refers to the agreed-upon way that the content created by an influencer or creator can be used after it's delivered. This includes where, how long, and in what formats the content (such as videos, photos, or posts) can be shared. For example, it might define if the content can only be used on social media, in advertisements, or for a specific time frame. This ensures both parties are clear on content ownership and usage rights.