How to get paid (as a creator)

A guide on how to invoice your clients for bank transfer payments

Bank Transfers are available on, making it easier than ever to get paid for your work as a creator. There are some basics to get right when creating an invoice. You can set up an invoice template, download a free invoice template, or use a software solution to create and send professional invoices (e.g. Lumanu, Freshbooks, Quickbooks).

  1. Create an invoice template. This will save you time and effort in the long run, as you can simply fill in the blanks for each new invoice you create. Your invoice template should include the following information:
    • Your contact information: name, phone number (if applicable), email address
    • Your client's contact information: name, email address
    • A description of the services you provided: If you’re working with a brand on an Instagram influencer campaign, the product description could be as simple as “Instagram influencer campaign with X.” Then, you’re going to want to include the following info as well:
      • An itemized list of services – e.g. whether it was IG feed posts or stories
      • Quantity – how many pieces of content you’ve agreed to create
      • Total price 
    • The date you provided the services
    • The amount you're charging for your services
    • Your bank account information or payment link: name, account number (if applicable), link to payment portable (if applicable)
    • Payment terms (e.g., Net 30)
  2. Fill in your invoice. Once you have an invoice template, you can start filling in your invoice for the specific client and campaign you're working on. Be sure to include all of the relevant information from your template, as well as any additional details that are specific to this project.
  3. Send your invoice to your client. Once your invoice is complete, you can upload it to to be sent to the client. Be sure to follow up with your client to make sure they've received the invoice and have any questions.
  4. How and when to follow up
    Chasing payment can be frustrating and awkward, and maybe the client needs a little nudge to make the payment.
    • Before your invoice is due – Make sure your contact received the invoice. Ask for confirmation of receipt when the invoice is sent.
    • When your invoice is due – Send a gentle reminder leading up to the due date, a reminder that payment is due in 3 days helps ensure on-time payment.
    • When your invoice is overdue – Late payments happen for a variety of reasons. Accounts payable departments manage cash flow and often have a payment system in place. It’s important to follow up with details including when the payment was due and payment options.

Tips and best practices

Here are a few tips and best practices for invoicing for bank transfers:

  • Be clear and concise in your invoice. List the services you provided and the amount you're charging in a way that is easy to understand.
  • Be professional. Use a professional tone and format for your invoice. Avoid using informal language or slang.
  • Be prompt. Send your invoice to your client as soon as possible after you've completed the campaign.
  • Be flexible. Be willing to negotiate with your client on payment terms or other aspects of the invoice.
  • Before submitting, double-check your contract and make sure all content has been posted. It’s really annoying as a brand to have to reject an invoice because the influencer still has content to post.
  • Always make sure to ask for information the brand needs on the invoice. There’s not really a standard or perfect invoice, so do your due diligence! What did you agree to in the contract?

We hope this guide has been helpful!